1.1 Introduction
In this section, Study of Value Added Services and Their Contribution to Customer Satisfaction Scores is discussed, with relevant and recent citations. As a prelude to other parts of this study, this chapter will discuss the background upon which this study was initiated, the statement of problems that led to this study, the aim and objectives of the study. Others are significance of the study, scope of work, research hypothesis and questions, limitation of the study and definition of terms.
1.4 Aim and Objectives of the Study
This research is conducted to examine the Value Added Services and Their Contribution to Customer Satisfaction Scores. The specific objectives of this study are:
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