This page presents an excerpt of the available research material, including the Preliminary Pages, Table of Contents, Abstract, Chapters One to Five, and References. It provides a comprehensive overview of the study, enhancing readability and accessibility for students, and researchers seeking complete material on “Marketing of Uziza”.
I am profoundly grateful to everyone who contributed to the successful completion of this project. I am especially grateful to my Supervisor (Name), the Head of Department (Name), and the Lecturers in the Department of Agricultural Economics and Extension for their invaluable guidance and support. I also acknowledge the contributions of authors and scholars whose works on Marketing of Uziza provided essential insights. Special thanks go to my study area (and any funding organizations, if applicable) for their financial assistance. I am equally thankful to stakeholders, including mentors, teachers, and colleagues, for their encouragement and support. Finally, I deeply appreciate my family and friends for their patience and unwavering support throughout this journey. Your contributions have been instrumental in making this research a reality.
The study dealt with Marketing of Uziza in Egor Local Government Area of Edo state. The study was conducted to identify the socio-economic characteristics of respondent, the marketing channels, estimate the determinant of sales, determine the producer’s share of retail price and gross marketing margin, carryout a functional analysis of gross marketing margin and identify the main problems of uziza marketing in the study area. Data were collected through the use of questionnaire supplemented with oral interview and personal observation in the market. Five markets were purposively selected in the local government area and twenty marketers were sampled from each market giving a total sample size of a hundred respondents for the study.
Descriptive and budgetary tools were used to analyze data collected. Majority of the marketers interviewed were females(97%), married(68%),within the age group of 41-50years(28%), having only primary education(39%) with less than a year experience(91%) in the trade and have between 6-10years(36%) of business experience. The study encountered mainly retailers (68%). The price of the leaf was a major determinant of sales with a price elasticity of 0.982. 65.11% of the marketing margin was incurred as cost in marketing the vegetable while 34.89% as profit indicating that for every naira invested in the business, a return of 0.0249 naira was derivable.
Packaging and washing (1.91%), transportation (54.05%), storage (0.17%), market charges (8.24%) and tax (0.70%), and marketer’s profit (34.89%) accounted for the difference between the producer’s price and consumer’s price. It was also observed that the marketers faced the problem of high cost of vegetable (30.83%), transportation (25.83%) and post harvest loses arising from storage and preservation problem (24.16%). It was established in this study that uziza leaf marketing is profitable in the study area. Therefore it is recommended that the Government should provide good roads and reduce cost of fuel which will ultimately lower transportation cost and reduce the price of vegetable.
Introduction
In Nigeria, as in other tropical countries of Africa where the daily diet is dominated by starchy staple foods, traditional vegetables are the cheapest and most readily available sources of important proteins, vitamins, minerals and essential amino acids (Okafor 1983). The nutritional importance of this leafy vegetable is evident in the result of proximate analysis of some leafy vegetables by Okafor et al. (1996) showing that vegetables including uziza (piper guineensis) are valuable sources of sodium, potassium, calcium, magnesium, iron, fats and oils, and proteins.
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