× Close

📚 Project Proposal Topics PDF Department List & Materials for Google Scholars
Accounting Topics
Accounting Education Topics
Adult Education Topics
Community Health Topics
Economics Topics
📚 List of Project Proposal Topics and PDF Materials for (2025) Students

Search for Project and Seminar Topics Post Market Item or Services for Free
Pricing Policies

Pricing Policies

Project / Seminar Material
Reference ID: PS-11602-TM

DEDICATION

This research material titled “Pricing Policies” is dedicated to God for his enabling grace, and to all computer enthusiasts who contributed to make life a pleasant experience during my research documentation.

ACKNOWLEDGEMENT

I extend my sincere gratitude to all those who contributed to the completion of this project. Special thanks to my Supervisor (Name of your Supervisor), the Head of Department (Name of your HOD), the Lecturers in the department of Banking and Finance (BF), Book Authors and Profound Scholars of existing or related project material on “Pricing Policies” for their invaluable guidance, support, and expertise throughout the journey.

I am also grateful to your study area (mention any funding organizations, if applicable) for their financial assistance. This research would not have been possible without the encouragement and assistance of some stakeholders (mention any mentors, teachers, or colleagues). Additionally, I would like to acknowledge the understanding and patience of my family and friends during this endeavor. Your unwavering support has been a constant source of motivation. Thank you all for being part of this meaningful endeavor.

TABLE OF CONTENTS

PRELIMINARY PAGES


CHAPTER ONE

INTRODUCTION


    CHAPTER TWO

    LITERATURE REVIEW

    • 2.1 Introduction
    • 2.2 Conceptual Review
    • 2.3 Theoretical Framework
    • 2.4 Empirical Studies

    CHAPTER THREE

    RESEARCH METHODOLOGY

    • 3.1 Introduction
    • 3.2 Research Design
    • 3.3 Population of Study
    • 3.4 Sampling and Sampling Technique
    • 3.5 Validation of Research Instrument
    • 3.6 Method of Data Collection
    • 3.7 Method of Data Analysis
    • 3.8 Questionnaire Administration
    • 3.9 Ethical Consideration
    • 3.10 Statistical Analysis

    CHAPTER FOUR

    DATA ANALYSIS, RESULT AND DISCUSSION

    • 4.1 Introduction
    • 4.2 Presentation and Analysis of Data
    • 4.3 Re-statement of Research Questions
    • 4.4 Test of Hypotheses
    • 4.5 Discussion of Findings

    CHAPTER FIVE

    SUMMARY, CONCLUSION AND RECOMMENDATION

    • 5.1 Introduction
    • 5.2 Summary of Findings
    • 5.3 Conclusion
    • 5.4 Recommendation
    • 5.5 Suggestion for Further Study

    REFERENCES

    APPENDIX A - “QUESTIONNAIRE”


    Pricing Policies

    CHAPTER ONE

    1.0 Pricing Theory:

    Pricing is an important and complex element of the marketing mix and generates the highest level of external interference because of its place as a major determinant of the volume of goods and services available for the consumers in any economy.

    1.1 Concepts of Price:

    A lot of definitions have been given to price by various authors depending on their disciplines.

    To the layman in the street, price is the money value of a produce or service agreed upon in a market transaction. This means putting a value (both tangible and intangible) on something in naira and kobo and then finding a seller who agrees with that evaluation.

    Price is also regarded by some as what is left over after expenses have been deducted from revenue or income.

    According to Adirika (1996) price is a monetary expression of value. Value is created in utility, utility is an expression of usefulness, while usefulness is based on the potential for need and want satisfaction.

    Odike (2001) observed that price is an important variable in any type of economy and for all types of economic activities. It is understood to mean what must be given in exchange for what one gets. Price is functional wherever exchange takes place.

    According to Anyanwu (2000) pricing is a specialist assignment goods and services in any modern economy. Price have the ability to determine both the standard of living of the citizens and the level of economic development of any nation.

    Pricing is the process of determining the price, price being the amount of money for which a thing is offend, sold or bought.

    Price can also be define as the money value of a product which emerges in a market transaction.

    Busch and Honston (1985) defines price as the value assigned to the utility one receives from goods or services.

    CHAPTER TWO

    2.0 Literature Review

    2.1 Introduction

    This chapter focuses on the review of related literature. A literature review includes the current knowledge as well as theoretical and methodological contributions to a particular topic. It documents the state of the art with respect to the topic you are writing. It surveys the literature in the topic selected. In this research work the literature review includes the …

    Summary Headlines for Pricing Policies



      NEED HELP? CALL US 24/7:
      +234 803 051 1988