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The Role of Public Relation in Crisis Management

The Role of Public Relation in Crisis Management

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DEDICATION

This research material, titled “The Role of Public Relation in Crisis Management” is dedicated to God for His boundless grace and guidance. It is also a tribute to all computer enthusiasts whose contributions made my research journey smoother and enriched my documentation process, making the experience truly fulfilling.




ACKNOWLEDGEMENT

I am profoundly grateful to everyone who contributed to the successful completion of this project. I am especially grateful to my Supervisor (Name), the Head of Department (Name), and the Lecturers in the Department of Public Administration (PA) for their invaluable guidance and support. I also acknowledge the contributions of authors and scholars whose works on The Role of Public Relation in Crisis Management provided essential insights. Special thanks go to my study area (and any funding organizations, if applicable) for their financial assistance. I am equally thankful to stakeholders, including mentors, teachers, and colleagues, for their encouragement and support. Finally, I deeply appreciate my family and friends for their patience and unwavering support throughout this journey. Your contributions have been instrumental in making this research a reality.




PRELIMINARY PAGES


CHAPTER ONE

INTRODUCTION


    CHAPTER TWO

    LITERATURE REVIEW

    • 2.1 Introduction
    • 2.2 Conceptual Review
    • 2.3 Theoretical Framework
    • 2.4 Empirical Studies
    • 2.5 Research Gaps
    • 2.6 Summary of Literature Review

    CHAPTER THREE

    RESEARCH METHODOLOGY

    • 3.1 Introduction
    • 3.2 Research Design
    • 3.3 Population of Study
    • 3.4 Sampling and Sampling Technique
    • 3.5 Validation of Research Instrument
    • 3.6 Method of Data Collection
    • 3.7 Method of Data Analysis
    • 3.8 Questionnaire Administration
    • 3.9 Ethical Consideration
    • 3.10 Statistical Analysis

    CHAPTER FOUR

    DATA ANALYSIS, RESULT AND DISCUSSION

    • 4.1 Introduction
    • 4.2 Presentation and Analysis of Data
    • 4.3 Re-statement of Research Questions
    • 4.4 Test of Hypotheses
    • 4.5 Discussion of Findings

    CHAPTER FIVE

    SUMMARY, CONCLUSION AND RECOMMENDATION

    • 5.1 Introduction
    • 5.2 Summary of Findings
    • 5.3 Conclusion
    • 5.4 Recommendation
    • 5.5 Suggestion for Further Study

    REFERENCES

    APPENDIX A - “QUESTIONNAIRE”



    The Role of Public Relation in Crisis Management



    Introduction

    1.1 Background Of The Study

    This research project on the role of public relation in crisis management in Nigeria considered the evaluation of individuals or workers with respect to their job performance.

    The role public relation is like the work of the personnel manager in an organization in relation with the workers. Hence it is a task requiring managerial judgment which places a considerable responsibility on the managers or the people involved.

    According to Kevin (1974) defined public relations as interaction between human elements in an organization in their day-to-day work process.

    The interaction goes beyond the institution of job rules and regulations and encompasses the existing social relation power position of the actions in the public relation system.

    According to Akpala (1993). The role of public relation officer in crisis management involves in every situation a process of defining power and authority relations amongst people, management labour organization and government for job, roles and job values.


    1.2 Statement Of Problems

    Owing to the recurrence of crisis in our institutions, organization which in no small measure has reduced. The productive capacity of those institutions we identify the research problems as: (1) To investigate the causes of organization crisis both remote and immediate causes, thus preferring solution to those crisis. (2) To counteract the motion at crisis are innate in human and suggest measure to improve human and organizational performance with special emphasis on Owerri west.


    1.3 Objective Of The Study

    The following objective of the study are as follows:

    1. To determine maximum training levels and provide basis for sound management development programmes.
    2. To help to ensure optimum use of human resources currently employed.
    3. To provide for the future manpower needs of the organization in terms of skills numbers and ages.
    4. To put to an end inordinate cause of crisis in our organization.

    1.4 Scope Of The Study

    The study is mainly on the effect of public relation in managing crisis in Owerri west Local Government Area. With the view that it will provide a snapshot to correcting the abnormality in other institution and Nigeria at large. This study is further limited to the importance of human interaction and job performance in Owerri west.


    1.5 Significance Of The Study

    This work is of immersed important to Owerri West Local Government Area in that, it shall provide possible remedies to the problem of manpower development and need, vise versa via job performance, it shall also put to a stop the possible causes or organization crisis and usher-in good working environment.

    Academically, the work is of importance because it shall act as basis by which other students will lay hand and for further research on similar topics.


    1.6 Theoretical Framework

    The theoretical framework of the study is based on the behavioural approach and the major concern in this theory is the relationship that exist between organizational achievement and the individual social interactions in the organization.


    1.7 Statement Of Hypothesis

    HO: A good public relation practices leads to an effective crisis management in our institutions.

    HI: Good public relation does not have any relation with effective crisis management but dependention on other variable.


    1.8 Definition Of Terms

    1. Management:

    This means a kind of work that involves organization goals or objectives.

    2. Organization:

    It is a set of interrelated compound working together to accomplish some goals

    3. Public:

    It means the citizens of a given area, the people of town, region, state or country.

    4. Public relation:

    This means the interaction between human elements in an organization their day-to-day work process.

    5. Questionnaire:

    It is an instrument of data collection used for the research work.

    6. Managers:

    Is defined as a person employed to carry out some managerial functions.


    1.9 Research Questions

    1. Does good public relation practice lead to effective crisis management in Owerri West.
    2. Is it proper to invite a third party in setting crisis in Owerri West.
    3. What are the roles of staff motivation towards crisis management

    CHAPTER TWO

    2.0 Literature Review

    2.1 Introduction

    This chapter focuses on the review of related literature. A literature review includes the current knowledge as well as theoretical and methodological contributions to a particular topic. It documents the state of the art with respect to the topic you are writing. It surveys the literature in the topic selected. In this research work the literature review includes the conceputal review, theoretical framework, the review of related literature …

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    In preparation for defending a project or seminar on The Role of Public Relation in Crisis Management, it is imperative that as a nursing student, you demonstrate comprehensive knowledge of your research. The defense process is structured to include presenting your work, answering questions, and illustrating its pertinence. Initially, provide a succinct yet thorough introduction to your research topic, emphasizing its importance and the objectives, ensuring that both the audience and the External Examiner can understand the scope of your study.


    Prior to your defense, be thoroughly acquainted with your research abstract and the critical elements of Chapter One, including motivation for embarking on this research, problem statement, objectives, and significance. In Chapter Two, be ready to cite at least two references from the literature review. For Chapter Three, you should be equipped to discuss the methodologies, tools, and techniques utilized. In Chapter Four, defend your research by justifying the findings and linking them to your research objectives.


    Conclude your defense by succinctly summarizing the study and offering insightful, evidence-based recommendations. A professional dress code, such as wearing a suit and tie, is vital to create a favorable impression and elevate your presentation.


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